Books

Written for Serious Investors

Two books on small business investing, capital raising, and building wealth through value investing in private markets.

The Hidden Upside
Unlocking Wealth in Small Business Investing

— Sly Buford —
Bestseller Available Now
Book One

The Hidden Upside: Unlocking Wealth in Small Business Investing

Small businesses are the foundation of the American economy — and the most overlooked asset class in the investment world. In The Hidden Upside, investor and entrepreneur Sly Buford reveals why acquiring and investing in small businesses can offer superior returns, greater control, and a direct impact on real people and communities.

This book is about the opportunity that exists in investing in small businesses. It covers the $10 trillion dollar opportunity of retiring Baby Boomers, how they own a majority of small businesses in America, how small businesses are the economic cornerstone of America, and a host of other topics written for accredited investors ready to explore a new asset class.

Inside the Book

Why small businesses are the most overlooked asset class for accredited investors
The $10 trillion Baby Boomer business transfer opportunity
How to evaluate and acquire small businesses using value investing principles
Why essential service businesses outperform during economic downturns
How to think like an operator-investor, not just a passive capital allocator
Fund Manager Blueprint
How to Raise Capital from Your Network & Invest in Private Deals

— Sly Buford —

Coming Soon
In Progress Coming Soon
Book Two

Fund Manager Blueprint: How to Raise Capital from Your Network & Invest in Private Deals

The step-by-step playbook for entrepreneurs, investors, and business operators who are ready to make the leap from individual investor to fund manager — raising capital from their trusted network and deploying it into private business acquisitions.

This book walks you through everything from structuring your fund and crafting your investor pitch, to finding deals, doing due diligence, and managing investor relationships. Written from the frontlines of real deal-making, this is the blueprint Sly wishes he had when he started.

What You'll Learn

How to structure a fund and legally raise capital from accredited investors in your network
Crafting a compelling investor pitch that converts conversations into committed capital
How to source, evaluate, and close private business acquisition deals
Managing investor relationships and communicating performance
Building your reputation as a fund manager through thought leadership and content

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